BRAND!
In this case, I am
referring to the importance of connecting with the mark of the National
Association of Home Builders (NAHB). A company's logo is just one element
of its brand, but it is important for us as members to show our connection to
NAHB. I would ask that you, the member, add the member of NAHB logo to your
business card. Let potential customers and existing customer know that you are
a member of a national organization that strives for successes in our building
industry.
Local and state home
builder associations (HBA); make sure your website and membership marketing
materials carry the NAHB logo displayed along side your respective logos to
showcase the three tiered membership. The NAHB logo is just the start as the
brand conversation can only begin when you identify with the total membership
one receives by joining.
Personally,
I am proud to connect with the NAHB brand. To me, it is very important to make
sure that those "in my world" know that I am a member. It helps with
opportunities that I can hopefully turn into business down the road. I would
suspect that most, if not all members feel the same way I do. I would also
suspect that local/state HBAs would want to magnify their own brand with a
national boost. We are all connected; I say let’s do some bragging!
To
utilize the NAHB logos, if you're a member in good standing or an affiliated
local or state HBA, please click here for logo usage agreement and then get started.
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| For the member |
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| For the local/state HBA |
To utilize the NAHB logos, and you're a member in good standing or a chartered local HBA, please click here for logo usage agreement and then get started.
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